Bigin CRM: The Small But Mighty CRM That Might Just Do the Job

Imagine this: You’re running a small business. Things are picking up, your contacts are growing, and deals are happening, but you’re still tracking everything in a spreadsheet. You tell yourself, “This is fine.” It’s not. You’re one accidental keystroke away from deleting your entire sales pipeline.

Enter Bigin, Zoho’s no-nonsense, small-business-friendly CRM. It’s the kind of software that doesn’t make you jump through a thousand hoops just to send an email. It’s simple, it’s functional, and most importantly, it doesn’t make you feel like you need a PhD in sales automation to use it.

But before you jump in, let’s take a deep dive. CRM Bigin is great for what it is, it’s not a one-size-fits-all solution.

What Bigin Gets Right: The Pros

Simple, Intuitive Design - If CRM were graded on user-friendliness, Bigin would get an A+. No unnecessary buttons, no labyrinth-like menus—just a clean, easy-to-navigate interface that lets you track your deals without getting a headache.

Affordable Pricing (And Free for One User!) - Bigin is not here to rob your wallet. It has a free tier for single users, making it one of the most budget-friendly CRM's out there. And even its paid plans won’t have you crying into your financial statements.

Quick Setup (Because No One Likes Complicated Software) - You don’t need a six-week onboarding process or an overpriced consultant to get started. Sign up, add your contacts, set up your deals, and boom—you’re rolling.

Plays Well With Zoho’s Ecosystem - If you’re already using Zoho Invoice, Zoho Books, or Zoho Campaigns, Bigin integrates seamlessly, making life easier. No more switching between a dozen different platforms just to track your clients.

Mobile App That Actually Works - Some CRMs claim to have a mobile app, but it’s really just a glorified webpage. Bigin’s mobile app? Legit. You can actually get things done while you’re on the move.

Where Bigin Might Not Cut It: The Cons

Limited Automation & AI Magic - If you’re looking for crazy-smart AI features, deep automation, or machine-learning-driven sales forecasting, Bigin is not your guy. It does the basics well, but don’t expect it to predict your next big deal.

Not Built for Scaling Giants - If you’re running a lean, scrappy team, Bigin is great. But if your sales process is a complex, multi-layered beast with lead nurturing, advanced reporting, and custom workflows, Bigin will eventually feel too small.

⚙Fewer Customization Options - Bigin is built to be simple, which means there aren’t a ton of customization opportunities. If your business has highly specific workflows, this could feel limiting.

No Dedicated Windows App - Mac and mobile users? You’re good. Windows users? You’ll need to rely on the web version.

Case Study: ACF Events’ Leap from Spreadsheets to Bigin

The Problem: Spreadsheet Chaos

ACF Events, a UK-based event planning company, used spreadsheets to track their inquiries and client deals. The problem? Every team member had their own way of doing things. When someone went on vacation, their deals turned into unsolved mysteries.

The Solution: Bigin to the Rescue

ACF switched to Bigin, and suddenly, everyone had visibility into where each event deal stood. No more digging through random Excel sheets.

• Microsoft 365 Integration → All emails synced directly into Bigin.
• Acefone Telephony Integration → Every call logged, every conversation tracked.
• Zoho Campaigns Sync → All contacts were automatically added to marketing campaigns.
• Zoho Books Integration → Invoices were generated instantly after event bookings.

The result? More efficiency, better communication, and zero lost deals.

“Bigin has enabled me to check information from the middle of a field rather than calling the office or scrolling through emails.”
— Christina Cooke, Director, ACF Events

Zoho CRM vs. Bigin: What’s the Difference?

Bigin is the gateway drug to Zoho CRM. It’s light, fast, and great for small businesses. But if you need:

Custom modules
Advanced reporting
Sales automation
Quote and proposal tools

…then you’re looking at Zoho CRM or even Salesforce instead. But here’s the best part—you can start with Bigin for free, and when your business grows, just upgrade to Zoho CRM without losing your data.

Final Verdict: Should You Get Bigin?

If you’re a small business owner, entrepreneur, or office manager looking for a no-fuss CRM that doesn’t make you want to throw your laptop out the window, Bigin is worth trying.

If you’re a larger company with complex sales needs, you’ll probably outgrow Bigin quickly. But hey, it’s free to start. Worst case? You test it out and move on.

Ready to see if Bigin is the right fit for you? Let’s talk.

👉 Contact Epoch Tech Solutions today for a free consultation!

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